Unity in

Community.

As a company that sprang from a small rural community, we understand that local connections are the building blocks of successful partnerships and overall prosperity. This is why, despite being a national company, we focus our energy at the local level, supporting our broker partners, policy holders, and our communities.
Who we are

Trust. We build it over time.

Being mutual means we exist solely to meet the needs of our policy holders, not shareholders, which makes us uniquely focused on our customers.

We focus on a long-term view of their needs, not on the quarterly bottom line.

Our Impact

140+
Years serving communities
100%
Canadian owned and operated
$1.2B+
In coverage provided
150+
Organizations supported

Rooted in community, built on trust

Our employees care about what’s happening in their communities, with ongoing volunteer commitments in support of charities across Canada. On top of that, we provide annual donations to organizations across the nation, often in cooperation with our broker partners who have a pulse on their communities.

Why a broker?

Your broker.
Your advocate.

Independent brokers are your personal insurance experts. They shop on your behalf, know your local needs, and are there to help you navigate your insurance journey.

Expert guidance

Brokers aren’t after a quick sale. They take the time to analyze your unique situation and find the right coverage for you.

Local knowledge

Your broker understands your community and its specific risks, making their guidance more relevant to you from the very start.

Your advocate

If a claim arises, your broker will stand in your corner and help guide you through the process.

Find your local broker

A trusted insurance broker in your community is just a search away.